Referrals are about 7 percent of applicants but convert to hire near 40 percent. Why a product manager's search, and career, should run on weak ties, not on blasting job postings into an applicant...
Recent Posts
Velocity is a forecasting tool. The moment it becomes a performance target, teams inflate it without shipping more, and the chart stops telling the truth.
No market need kills 42% of startups, and many of them had a real problem. The discovery job most teams skip is validating demand, not just the pain.
Pioneers Fail Nearly Half the Time. Strategy Is Knowing When to Be One.
Market pioneers fail 47% of the time. Here is what actually decides who wins a category, and the four questions to answer before betting a year on being first.
The Best Career Move a Product Manager Can Make Is Often Sideways
The career ladder is drawn vertically, so PMs chase the next title. The data says the lateral move, a new domain at the same level, is what builds range and keeps a career compounding.
A pre-mortem gets your team to name the risks they would never say out loud in a normal kickoff. Here is how to run one, and the mistake that wastes it.
